AION Partners operate a $1.3 billion portfolio of multifamily assets, with 10,033 apartment units across 32 communities.
The senior team realized that the ever improving exercise facilities across their multiple properties was underleveraged. Yellow worked with the internal AION team to create an identity that could be extended across multiple properties, AFIT. This is part of an integrated, extendable system (A-Work, A-Fit, A-Home...).
The project Included signage (directional and location) — facility interior design recommendations (color, graphics and finishes) — selfie mirrors and messaging — and branded equipment.